ShipSquad

What is Conversion Rate Optimization (CRO)?

Marketing

Systematically improving the percentage of website visitors who complete desired actions.

CRO uses A/B testing, user research, and analytics to improve conversion. Focus areas include landing pages, signup flows, pricing pages, and checkout experiences.

Related Terms

A/B TestingFunnel OptimizationLanding Page

Further Reading

Complete Guide to AI Agents in 2026

Everything about AI agents and automation

Ready to assemble your AI squad?

10 specialized AI agents. One mission. $99/mo + your Claude subscription.

Start Your Mission