Semrush Pricing 2026: Complete Cost Breakdown
Everything you need to know about Semrush pricing in 2026 — plans, features, and how it compares.
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Pricing Overview
Comprehensive digital marketing platform with AI-powered SEO, content, and competitive tools.
Is Semrush Worth the Price?
Pro at $139.95/mo covers 5 projects, 500 tracked keywords, and basic competitive data. Guru at $249.95/mo expands to 15 projects, 1500 keywords, and adds content marketing tools. Business at $499.95/mo provides 40 projects, 5000 keywords, and API access. Annual billing saves ~17%. Compared to Ahrefs Lite ($129/mo), Semrush Pro is slightly more expensive but includes more tool categories. Compared to Surfer SEO ($89/mo), Semrush costs significantly more but covers far beyond content optimization. Hidden costs: many advanced reports require Guru tier, and the AI writing features have usage limits.
Features Included
- ✓Keyword research
- ✓Site audit tools
- ✓Competitive analysis
- ✓Content optimization
- ✓Rank tracking
Semrush vs ShipSquad: Pricing Comparison
| Feature | Semrush | ShipSquad |
|---|---|---|
| Price | Pro at $139.95/mo, Guru at $249.95/mo, Business at $499.95/mo | $99/mo + BYOC |
| AI Agents | Single tool | 10 specialized agents |
| Customization | Limited | Fully customizable |
| Communication | Web/app | Telegram |
Frequently Asked Questions
How much does Semrush cost?▾
Semrush pricing: Pro at $139.95/mo, Guru at $249.95/mo, Business at $499.95/mo. See the full plan comparison above for feature limits and hidden costs.
Does Semrush have a free plan?▾
Semrush does not offer a free plan. The lowest tier starts at $139.
Is Semrush worth the price?▾
At 4.6/5, Semrush delivers strong value. Most comprehensive SEO toolkit. Consider alternatives if: expensive for individuals.